Giving small businesses big opportunities
We help small and medium-sized businesses create effective marketing strategies – without needing to be experts
- Engineering
Founding
engineer.
Are you the Full-Stack “Brainsmith” we’re searching for? We’re on a quest to assemble a crew of brilliantly unique thinkers and together embark on an odyssey poised to democratize marketing for small businesses. Join us as the technical Swiss Army knife and help us launch the first autonomous “company brain.”
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Why idele?
We believe that in a post-AI world, every rule is up for debate. The magic lies in knowing when to discard the rulebook and when to build on it. As our first dedicated software engineer, you’ll help build a software platform that leverages tools like Lovable, n8n and other no/low-code technologies, while applying your high-code expertise to architect a truly functional system. This unique role offers a rare opportunity to become the founding engineer whose code and convictions hard-wire idele’s DNA for years to come.
MISSION
Big-box marketing platforms bury small businesses under dashboards and jargon. Idele exists to blow that bloat to pieces and hand creative control back to the people actually doing the work.
PRODUCT
A zero-input platform that ingests a company’s public footprint + raw brainstorm audio, calibrates for 48 h, then surfaces proactive, strategic guidance—no prompts required.
STAGE
Internal prototype is live; you’ll join during calibration-engine month, shape the MVP, and ship to our first design partners.
THE ROLE
We’re looking for someone who’s excited about joining early and be a part of taking our internal prototype to a market-ready MVP. Your objective will be to understand the foundation of the platform alongside the prototyping phase, but your real mission is to rapidly transition the prototype into a stable MVP that allows us to quickly go to market. You’ll tackle a blend of front-end and back-end tasks, orchestrate our AI integrations, and set the tone for rapid, iterative development.
LEARN & INTEGRATE
Get up to speed on our prototype’s architecture, user stories, and AI integrations. Propose enhancements where needed while absorbing the intricacies that will shape your work on the MVP.
ADAPT & SCALE
As we evolve from prototype to MVP, ensure key features are robust, user-friendly, and ready for broader usage. You’ll refine performance, add essential functionality, and tailor the product to new marketing demands.
OWN CORE TECH
Make critical decisions around front-end, back-end, and infrastructure. Strike the right balance between rapid iteration and laying a solid technological foundation that can grow with us.
COLLABORATE & IMPROVE
Work closely with the founding team—both marketers and tech minds—to brainstorm, offer feedback, and iterate. Promote best practices and maintain an environment of continuous learning and transparency.
The profile
We’re looking for a resourceful, can-do engineer who relishes variety and thrives on exploring both ends of the tech spectrum. You’re confident in a startup environment and excited to take on multiple roles without missing a beat.
- A problem-solver with a “do whatever it takes” attitude, jumping in wherever needed.
- Comfortable with not knowing everything but figuring it out anyway.
- Eager to balance user-centric design with robust, scalable architectures.
- Comfortable in a startup setting, this isn’t for those still figuring out if this environment is right for them.
- Open to diverse perspectives, adept at balancing established conventions with innovative approaches.
The skillset
We’re seeking a well-rounded engineer with a solid grasp of modern web app development and the adaptability and drive to learn on the fly. You’ll combine the best of both front-end and back-end worlds.
- 4+ years building production SaaS back-ends.
- Experience with React, TypeScript, Vite, and Tailwind CSS.
- Familiarity with Node.js, API design, and database principles (Supabase, Pinecone, or equivalent).
- Ability to set up and maintain integrations with external systems through sequence-based workflows via n8n.
- Broad understanding of web fundamentals, including HTTP, CSS, and responsive design.
- Ability to build custom components that extend a no/low-code foundation as needed.
- Understanding of cloud infrastructure, CI/CD, and system performance tuning.
Why idele?
We believe that in a post-AI world, every rule is up for debate. The magic lies in knowing when to discard the rulebook and when to build on it. As our first dedicated software engineer, you’ll help build a software platform that leverages tools like Lovable, n8n and other no/low-code technologies, while applying your high-code expertise to architect a truly functional system. This unique role offers a rare opportunity to evolve from a traditional Software Engineer into a Product Engineer—using AI to empower development instead of solely writing code.
MISSION
Big-box marketing platforms bury small businesses under dashboards and jargon. Idele exists to blow that bloat to pieces and hand creative control back to the people actually doing the work.
PRODUCT
A zero-input platform that ingests a company’s public footprint + raw brainstorm audio, calibrates for 48 h, then surfaces proactive, strategic guidance—no prompts required.
If you’re ready to help marketing feel as magical as it deserves to be, we’ld love to connect. Let’s bring the underdogs into the spotlight – together!
If you’re ready to help marketing feel as magical as it deserves to be, we’ld love to connect. Let’s bring the underdogs into the spotlight – together!
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